Noel Edmonds

Submitted by on Oct 20, 2015

Pemfs, positivity and the BBC: The world according to Noel Edmonds

ACCORDING to Bryant A Meyers, a former US physics teacher and TV host, there is a hidden element that is vital to human life but is often overlooked.

22:23, Sun, Nov 16, 2014

Noel Edmonds has never changed his trademark hairstyle

It is the Earth’s magnetic field and its corresponding pulsed electromagnetic fields, or “Pemfs” for short.

Both Nasa and the Russian space programme equip their spacecraft with devices that replicate these frequencies but on the planet itself we are losing touch with this “lifenurturing” energy.

The BBC is a total mess.

Noel Edmonds

Psychobabble? Hokum designed to shift units of a system called EMPpad Omnium 1, price £2,249, which delivers those pulses via a kind of yoga mat containing six copper coils and on whose website Mr Meyers is prominently quoted?

That’s not the view of Noel Edmonds, the 66-year-old multi-millionaire TV presenter who has been in show business for nearly half a century and has barely changed in all that time.

That’s partly because of his eerie refusal to alter his trademark look of flowing mane and neatly manicured beard.

But neither has he filled out, as most men do when they hit middle age.

In an interview yesterday he insisted he has never had Botox or facelifts – his only surgery was laser treatment for his eyesight – and he owes his looks to a combination of good genes and his “unique personal formula for good health”.

This involves 15 minutes a day lying on his Pemf mat.

He also only drinks water from the Austrian company Grander, which uses a secret process to “change the inner structure of water and return the water molecules to a highly ordered state”; meditates; avoids red meat; drinks health shakes in a predominantly vegetarian diet; and exercises very slowly for just an hour a week in darkness.

Noel Edmonds’ iconic character Mr Blobby

“When I first started talking about all this everyone said I was going the way of David Icke,” admits the man said to be worth £75million and who last year issued a dance track in the name of a shop dummy called Candice which he carries in the back of the black cab he drives.

“But I’ve actually taken the time to go into the science of it.

“I’ve spoken to people in sport, like Jenson Button’s team, and this is the way forward.”

He explains: “I started using the EMPpad a year ago and I thought it was useless at first but my wife Liz said she could see a difference so I stuck with it.

“Then I could see my hair was thicker, my nails were stronger, the exercise in the gym was becoming easier and less painful.”

The father of four and stepfather of two is becoming as well known for his unusual beliefs as once he was for jaunty jumpers.

The master of light entertainment for two decades, he was ahead of his time with the viewer interactions and zany japes he pioneered on Multi-Coloured Swap Shop, The Late, Late Breakfast Show and Noel’s House Party.

His character Mr Blobby even ended up with his own theme park.

But the BBC decided the public was sick of Edmonds and he was paid off, mid-contract, in 1999.

Not long afterwards his mother died and Helen, his wife of 19 years, left him.

That also meant that he lost his beloved manor house and estate in Devon.

The crueller papers dubbed him “Mr Sobby”.

But when he was at his lowest ebb he was given a copy of The Cosmic Ordering Service, a New Age self-help manual which prescribes writing down ambitions and hopes on a piece of paper in the belief that the cosmos will deliver them.

When his own low-budget game show Deal Or No Deal turned out to be a surprise daytime hit – it’s still going after 10 years and he was nominated for a Bafta – he pronounced himself a believer.

He has spoken of orbs of shimmering light that he is convinced hover over each shoulder wherever he goes and which he thinks are the spirits of his parents.

John Craven, Edmonds, Maggie Philbin and Keith Chegwin on Multi-Coloured Swap Shop

When he also let slip that he was putting together a consortium of people to take over the BBC – “a patient that is now terminally ill” – he came in for chattering-class ridicule.

“And you think Mr Blobby is the man to save it?” sneered Jeremy Paxman on Newsnight, failing to recognise the difference between a multimillionaire TV entrepreneur and one of his characters.

He didn’t ask the real question, namely: how can you buy a publicly owned corporation that is not for sale?

Edmonds says he regrets agreeing to be interviewed in a remote studio and not meeting Paxman face to face but he stands by his Project Reith plan to overhaul Auntie.

“I’m not going to publicly go into it at this stage,”he says.”The BBC is a total mess. There are too many chiefs. They throw money around but they don’t know what they are throwing money at.

“For me it’s all about business. I want to run it because I understand business. I have a track record. I am genuinely excited by the new direction broadcasting is going and the BBC has no concept of how to evolve in the age of Apple.”

Noel Edmonds and wife Liz Davies on their wedding day in 2006

Paxman has now left Newsnight which is just as well because there would be no place for him if he ran the Beeb.

“He’s a total hypocrite. So are the Dimblebys. Paxman has a go at me for attacking the BBC on Newsnight then writes a piece a few weeks later slagging them off. As did the Dimblebys.

“They take their money then attack the people who pay them. It’s unreal.”

For someone who embraces positivity, he is clearly not one to waste time being nice about people he doesn’t like.

He seems to have been like that back in the days when he was Radio 1’s youngest DJ, getting his first contract at 21.

“I didn’t have friends when I was at Radio 1. I didn’t hang out with anyone and I didn’t hang around after work.

“The other DJs hated me because first I was given the Breakfast Show and then I got on television,” he says.

Squeaky clean – at a party where people were passing around a joint, he thought it was odd that they were all sharing the same cigarette – he didn’t fall into any of the traps that have engulfed colleagues.

Now happily married to Liz Davies, whom he met in 2006, he’s set to relaunch himself as a health and positivity guru.

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In February his website will go live in a venture designed for those “seeking a healthier, happier and more fulfilled life”.

It will include a TV channel and four radio stations.

One of these, called Positively Happy, will have “no news, no traffic, no weather, no irritating DJs, just a blend of great music and inspirational words designed to make you feel Positively Happy”.

If he has found the secret of happiness, who can blame him for selling it?

It all looks a far cry from his plans to buy the BBC for its own good. But the one thing we have learned about the comeback king of light entertainment is that it’s rash to underestimate him.

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